Mumbai: Avvatar proudly launches its latest product, Avvatar 100 per cent performance whey protein, designed to meet the protein needs of not just fitness enthusiasts, but every individual. With 80 per cent of the Indian population suffering from protein deficiency, Avvatar aims to close this nutritional gap with its pure, milk-based whey protein, offering a convenient way to boost daily protein intake.
Research shows that many Indians struggle to meet their daily protein requirements, with regular food intake falling short. Avvatar performance whey addresses this issue by providing a high-quality protein supplement suitable for all, regardless of age, gender, or fitness level. Whether for an active lifestyle, post-workout recovery, or general wellness, Avvatar Performance Whey ensures that everyone can meet their protein needs.
To enhance the launch, Avvatar introduces personalised protein jars for consumers. Through a simple process, customers can visit the Avvatar website, place their order, and receive a jar personalised with their name. This one-day-only personalisation option makes protein supplementation both engaging and fun.
Avvatar has partnered with over 100 influencers, who will promote the product through social media campaigns, sharing their experiences and highlighting the importance of daily protein intake. This initiative underscores Avvatar’s commitment to making high-quality protein accessible to everyone.
Parag Milk Foods executive director Akshali Shah commented, "With the launch of Avvatar 100 per cent Performance Whey, we are expanding our product line to meet the diverse needs of consumers. This new offering provides both premium nutrition and a personalized experience. Whether you're a fitness enthusiast or simply looking to add more protein to your diet, this product delivers on quality and convenience."
The pre-order link for personalised packs goes live on the Avvatar website at 12:00 am on Saturday, available for 24 hours only. Regular packs continue to be available on e-commerce platforms like Amazon, Flipkart, and the Avvatar website. The product is priced at Rs 2,099 for the one kg pack and Rs 3,899 for the two kg pack.