Mumbai: The Abby Awards 2024 powered by One Show and supported by Guinness World Records & Cadbury Celebrations in partnership with ZEE5, concluded with a flourish on Day 3, celebrating excellence across a spectrum of categories. Leo Burnett India shone brightly, clinching multiple Grand Prix awards and earning accolades as Creative Agency of the Year, Brand Activation and Promotion Specialist Agency of the Year, and Branded Content & Entertainment Specialist Agency of the Year. Their campaigns, including 'Feel the Music with Shankar-Ehsaan-Loy' for Spotify India, garnered widespread acclaim.
The agency also amassed an impressive collection of Gold, Silver, and Bronze medals, leading the charge in several categories. VML India and FCB Group India have also secured notable victories.
Other standout moments included Famous Innovations' Grand Prix win for Mumbai Police's 'Blockbuster Excuses' campaign and Maitri Advertising Works' success with 'Sex Education – Shakeela’s Driving School' for Netflix.
