Mumbai: Leading integrated marketing media agency - MudraMax - has announced the promotion of Deleise Ross as the senior vice president and head of business. In her new role, she will be reporting to DDB Mudra Group president - integrated media Rammohan Sundaram and lead business operations for West as well as the South division.

Her extensive experience and calm demeanour have led MudraMax through unprecedented growth. Deleise has been associated with MudraMax for over five years now and has played a significant role in the agency’s overall success. She has worked on a varied portfolio across categories including brands such as Adani Wilmar, Jazeera Airlines, PNB Housing Finance, Nuvama and Relaxo – Sparx.

DDB Mudra Group president - integrated media Rammohan Sundaram said, “We are seeing tremendous growth in our media business and so structures become important which only helps teams to focus better and deliver better. It is also about leadership attention that teams require when in hockey stick growth phase. My belief has always been to groom available talent from within and we are excited to have Deleise take on larger responsibility.”

Speaking on her elevation, Ross said, “I'm excited to start this new chapter, as it will help me broaden my understanding of newer markets and businesses. With the cross-category experience that I bring to the table, I look forward to making clearer and more strategic recommendations for the new set of businesses with the expanded team.”