Mumbai: As Bengal tunes into the radio at the crack of dawn this Mahalaya, as the horizon and the firmament turn fluffy white with clouds and kash phool, as the scent of autumn fills the air, Ambuja Neotia celebrates the onset of the auspicious Devi Pakshya with a digital film “Sristirupena” across all their digital platforms. Directed by Samik Roy Choudhury and written by Debalok Roy, the film stars Tathagata Mukherjee & Amrita Chattopadhyay.

Sristirupena is a cinematic venture that explores the journey of an artist who rediscovers his creative passion through the enchanting allure of nature.

On this occasion, Ambuja Neotia group chairman Harshavardhan Neotia said "In an urban world of brick and mortar, it is easy to overlook the enchanting power of nature. Yet, deep within, we yearn for a connection that awakens us to see beyond the ordinary, find clarity, and embrace new beginnings. At Ambuja Neotia, we cherish this connection. We intertwine our projects with life's essence, allowing individuals to thrive, grow, and breathe with renewed vigour and boundless creativity."

He added, “With each project, we endeavour to foster a harmonious relationship between modern living and the natural environment. We aim to create ecosystems where humans and nature coexist in perfect harmony.”

Synopsis: Sristirupena takes us on a journey that celebrates the deep connection between art and nature, and how the natural world can be a wellspring of inspiration.