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Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 9 December 2010 - 22 December 2010. |
|
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
| Media | |||
| Incredible India - Europe | Span Communications | 500 million | |
| Shriram Insight | TME | NA | |
| TI Cycles | Mindshare | Vizeum India [Chennai] | NA |
| Virgin Mobile | Mindshare [Delhi] | Lodestar UM | 600 million |
|
Creative
|
|||
| Baskin-Robbins | Thought Blurb | Euro RSCG [Mumbai] | NA |
| Cleartrip | JWT | Publicis Capital | NA |
| Emirates | Mudra West [Mumbai] | NA | |
| Reliance Retail | Leo Burnett India | NA | |
| Shriram Capital | RK Swamy BBDO | 150 million | |
| Shriram Insight | Metal | NA | |
|
Creative & Media
|
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| Marg Properties | RK Swamy BBDO [Chennai] | NA | |
| TVS Electronics | Ogilvy India [Chennai] | ||
| Information compiled for period 9 Dec 2010- 22 Dec 2010 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory. For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com |
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