L'oreal has appointed Abhishek Grover as the chief digital officer-consumer products, according to his Linkedin profile post.

He will oversee the operations of the south-east Asia pacific, middle-east and North African regions. Earlier, he was heading the digital marketing portfolio at Samsung for the south-east Asia and Oceania (SEAO) region where he was leading the digital marketing strategies and implementing the best practices.

Grover said via his post on LinkedIn recently while announcing his exit from Samsung, "As a digital marketing group in SEAO, we have come a long way! It gives me a great sense of pride that we built a strong and highly capable team that is leading Samsung’s global digital transformation agenda."

"Whether it was setting up digital shared service operations or building industry first attribution models, it was the innovative and courageous thinking of the team that helped us leap forward," he added.