The makers of RRR, the most-awaited film starring Ram Charan, Jr NTR, Alia Bhatt and Ajay Devgn have partnered with Paytm, India’s leading digital payments to give movie lovers a chance to watch the film by spending just one rupee. It is a first-of-its-kind campaign for a multi-starrer film.

The movie marketing techniques have touched a new high with this innovative promotional idea. RRR is certainly one of the most highly-anticipated and big-ticket releases of this year.

RRR team will join hands with Paytm on 14 March to ensure the film reaches every corner of the country by giving away tickets for Re. 1.  

This new campaign from the makers in partnership with Paytm will offer a cinematic treat for RRR fans.

Post Baahubali's success, SS Rajamouli became a nationwide household name, he has made another film on a grand scale and is set to break many records.

Jayantilal Gada (PEN) has bagged the theatrical distribution rights across North India and has also bought worldwide electronic rights for all languages. Pen Marudhar will be distributing the film in the North Territory.

The Telugu-language period action drama film is produced by D. V. V. Danayya of DVV Entertainments. RRR will release on 25 March 2022.