Mumbai: LogiNext, a global technology company that offers a SaaS vehicle routing and last-mile delivery platform, has announced the appointment of Keyur Shah as vice president- marketing.

The company is looking to chart an aggressive growth trajectory and in his new role, Shah will be responsible for driving strategic marketing initiatives to help support this growth of LogiNext brand and customer base, it said in a statement.

A seasoned sales and marketing professional, Shah brings on board a wealth of international experience in translating technology into simplified business benefits. Based in Singapore, he has been associated with leading technology companies such as Lumen Technologies andTata Communications, managing marketing and product management functions for them globally. His vast repertoire of international experience in marketing B2B technology products adds immense value to his portfolio.

“It is a pleasure having Keyur on board with us at LogiNext. A marketing industry veteran with his experience and subject matter expertize, will add tremendous value to the team, and help us in achieving our business goals,"said LogiNext founder and CEO Dhruvil Sanghvi. "The SaaS wave is here to stay, and by 2025, I am optimistic that Indian SaaS revenues would be north of $15 billion. With Keyur coming on board, his expertise in the SaaS space will be a great value addition to LogiNext’s efforts to grow in this space.”

“The LogiNext team has built a winning product that has made its mark across various industry sectors both in India and globally. This is evident in the customer feedback and also through reviews on various analyst reports and Peer Insight portals," said Keyur Shah. "I am quite excited and looking forward to new challenges and learning as I work alongside the team to take the LogiNext brand to the next level. I would like to express my gratitude to Dhruvil, for placing his trust in my efforts towards achieving the same.”