MUMBAI: The re-run of old shows is not only helping GECs but also kids channel. Disney India kids channel has garnered 1.6 million kids' viewership on the re-launch episode of The Hagemaru Show. The show was re-launched on April 17, 2020 and the first episode was telecasted at 12 noon which recorded viewership of 830 TVT, while the repeat airing of the show delivered a viewership of 885 TVT. As a part of summer line-up, the channel is set to launch its new kids show Bapu soon.
According to BMW Software India, the launch episode and repeat episode garnered 2.8 millions kids (2 to 14 years) viewership in urban and rural markets. Disney's spokesperson said, “The Hagemaru Show embodies the spirit of Hungama, bringing together fun, mischief and a riot of laughter, and we are overwhelmed with the love and response we have received from our viewers in just a week of its launch. Kids have immediately connected to the antics of the quirky lead Hagemaru and his family and friends, made more relevant by its unique dubbing tone and style."
The spokesperson also informed, "As we do every summer, we are committed to bring our young viewers fresh entertainment across the kids network through new shows and new seasons of popular shows , and are eagerly awaiting the next show in our summer line up - ‘Bapu’ on Disney Channel”.
The show is aired on Disney Network's Hungama channel every friday at 12 noon and 3 pm in Hindi, Tamil and Telugu. The Hagemaru Show is based around the adventures of Hagemaru Hageda, a class 4 student who is the only child of his parents. Each episode centers around the lives of this unique family that find hilarious and groundbreaking ways to save money! Every way adopted is extremely innovative and sometimes really exceptional, much to the dismay of their pet dog Pesus.
In the beginning of the week, Disney Kids Channels announced that it will bring-in 100 hours of fresh content as a part of the summer line-up which includes shows like Bapu, Guddu, Gadget Guru Ganesha, The Hagemaru Show, Selfie with Bajrangi, Doreamon and new episodes of Chacha Chaudhary and Miraculous.
