MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 5 October 2019 and 11 October 2019.

The data reflects top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 41 of 2019.

 Top Advertisers:

There have been little changes in the BARC top advertisers’ list in week 40 as compared to the past week. Hindustan Unilever Ltd and Reckitt Benckiser (India) Ltd remained the top two performers with 156539 and 102356 ad insertions, respectively.

Amazon Online India Pvt Ltd was replaced from the third position by Procter & Gamble, which ranked sixth the past week, with 44196 insertions.

ITC Ltd climbed up a spot to rank fourth this time as it made 37308 insertions on TV. Godrej Consumer Products Ltd moved up five spots to rank fifth with 36026 insertions.

Top Brands:

Santoor Sandal and Turmeric climbed up two spots to claim the first rank in the top brands category of BARC week 41 rankings. It had inserted 17007 ads on TV during this period. Second spot was acquired by Trivago, which climbed up from last week’s fifth slot, with 14573 insertions.

Lizol ranked up a spot to sit on third position with 12647 insertions. Dettol antiseptic liquid made fresh entry into the list on fourth position, with 10701 insertions. It was followed by Colgate Dental Cream that had 9662 insertions.