MUMBAI: The film industry has been trying its best to curtail piracy, if not eradicate it. The beginning of the year saw a joint front formed by Hollyood and Bollywood studios that was later named Alliance Against Copyright Theft (AACT).

Taking its task forward, the industry has hired Aiplex Software to deliver copyright takedown notices. If these are ignored, they have been given the right to bring out the big guns and hit the site with a denial-of-service (DoS) attack that host illegal torrents.

Says Girish Kumar of Aiplex Software, "Most films release on Friday morning at 10 am in India and by afternoon it‘s on the internet. What we at Aiplex do is see all those links on the net. We find the hosting computer server and send them a copyright infringement notice because they‘re not meant to have those links. If they don‘t remove the link, we send them a second notice and ask them again to remove it. If that too doesn‘t work, then a denial-of-service attack is sanctioned on the computer servers that is hosting the site.”

One of the major clients of Aiplex Software is Fox Star Studios