MUMBAI: Significant change is afoot in the Indian music industry. Almost unnoticed, a new organisation has cropped up to licence and collect fees from the various telcos and streaming services. Called the Phonographic Digital Ltd (PDL) it was incorporated in March 2017, just as the financial year was coming to a close, with its registered office in Kolkata.
Earlier, the Phonographic Performance Ltd (PPL), which was headed by Vipul Pradhan as its CEO, was mandated to assign licences on behalf of its Indian label members to the various telecom operators such as Airtel, JioMusic, Idea, Vodafone, and streaming services and collect royalties from them.
The PPL will continue as in the past to be a collection organisation for public performance of sound recordings from establishments, events and radio.
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Indian music industry sets up PDL, a new association for telco licensing