MUMBAI: New Delhi Television Limited (NDTV) on 26 September announced the launch of its flagship channel, 'NDTV 24x7', on Singtel in Singapore.
The company formally released the information of the launch of its Hindi news channel in Singapore to the BSE today. 'NDTV India' is the other NDTV channel already available on Singtel. With this launch, the channel is expanding its presence in Singapore.
NDTV's third channel in the portfolio is India’s first ever 2-in-1 channel NDTV Profit-NDTV Prime (business news and infotainment). The three channels target Indians across the global with news. NDTV has had a roller-coaster ride as a media company-turned-broadcaster in the last 25 years.
Commenting on the launch, NDTV Affiliate Sales & Distribution head Rahul Sood said, "With this launch on Singtel, NDTV 24x7 is now available to a large majority of the Indian TV-viewing homes in Singapore. It helps us further penetrate the market and reach out to all those viewers who have a deeper political, commercial and cultural interest in news and stories from the sub-continent."
'NDTV 24x7' is available on the Singtel TV Kondattam and Desi Starter, Trio, Variety and Value Packs.