MUMBAI: The home of discerning English movie audience – Star Movies Select HD has always set new benchmarks in storytelling. Over the past year, the channel has showcased stories that left everyone spellbound.
Star Movies Select HD took on the responsibility of taking its audience through a mesmerizing journey with premieres that included several Oscar nominated movies like Gone Girl, The Grand Budapest Hotel, Birdman, Boyhood, The Theory of Everything, Whiplash to name a few. It also introduced the concept of ‘Unreleased premieres’ which gave its viewers an opportunity to watch movies which have never been released in India.
The magic of storytelling was appreciated by the viewers and industry as Star Movies Select HD won numerous creative and marketing awards – right from the launch, its promos and digital conversations.
So when the home of best stories decides to celebrate its anniversary – the result is naturally a mesmerizing content showcase – The Book Adaptations Festival – Starting July 17, every Sunday at 1PM & 3PM.
When you read a book, you tend to imagine yourself as a part of the story. And some stories you secretly wish were yours. Star Movies Select HD gives you an opportunity to witness some of the best books come alive on your favourite English movie channel.
The festival will showcase well-known book adaptations such as – Thank You for Smoking, The Hitchhiker's Guide to the Galaxy, The Devil Wears Prada, Atonement, among many others.
These stories deserve to be celebrated with grandeur and Star Movies Select HD will paint the biggest canvas for them across the country with an extensive multi-media Marketing campaign that will reach its audience through TV, OOH, Radio and DTH platforms.
Some stories leave you spellbound, some make you reconsider life itself; but all great stories have one thing in common – they touch your soul. Watch some of the best literary pages come alive on screen with the Book Adaptations festival every Sunday1PM and 3PM starting 17th July only on Star Movies Select HD.