MUMBAI: RK Swamy BBDO’s Media Direction unit has signed on Partha Ghosh as director - business development. 
 
Ghosh moves in from GroupM Motivator where he was general manager. He will be reporting to RK Swamy BBDO Media Direction president Les Margulis.

Partha has serviced clients such as DSP Black Rock, Unilever, Pepsi, Marico, Nokia, and Unicef.
 
“Media Direction has strengthened their position by winning a number of accounts in the past few months. My senior team members and I share a common vision for the company and I look forward to assisting the organisation in scaling new heights,” says Ghosh.
 
Les adds, “Ghosh will bring his experience and market knowledge to bear and move our new business efforts to overdrive.”

Media Direction is the specialist arm of RK Swamy BBDO providing integrated media solutions.