MUMBAI: GlaxoSmithKline's health food drink, Horlicks has kicked off an on ground initiative to provide Mumbai students with exam and health tips as part of the 'Horlicks Wiz Kids Exam Ka Bhoot Bhagao' interactive sessions that prepares kids to cope with exam stress. The session commenced on 17 January and will be held for the entire week in other schools in Mumbai.

This initiative by Horlicks, aims to help kids prepare better for exams, also provided parents, teachers and principals with 'Exam Time Tips' booklet on how to support children practically and emotionally during exam time - to ensure that children feel encouraged and get the right nourishment and atmosphere to study.

Experts interacted with students at the 'Exam Ka Bhoot Bhagao' event throwing light on the importance of studying, modes of thinking and ways to recognize one's study patterns for producing effective results. Exam tips were related to attention and concentration, concept of memory, tips and techniques on how to improve memory, methodology of reading text books better and test taking strategy. Health tips laid emphasis on diet, nutrition, sleep, exercise and relaxation, informs an official release.

The week long event begun at Ramniranjan Podar School, however, students of the Naval Public School (Colaba), Cambridge school (Kandivali) and Oxford Public school will also be among the other schools to benifit from the 'Exam Ka Bhoot Bhagao' interactive session.

GlaxoSmithKline Consumer Healthcare vice president marketing Shubhajit Sen said, "There is an ever increasing pressure of exams amongst students. This may also lead to declining results and self confidence in them. To cope with exam stress and fear, and to help students become sharper at studies, we have undertaken this initiative for students in India. Students can now prepare better for their exams by adopting exam tips online, on TV, radio, newspapers, magazines and through our 'Exam Ka Bhoot Bhagao' interactive sessions in schools."