MUMBAI: Carat Media has bagged the media duties of AMB Talent Media’s flagship brand Abmeribaari.
According to industry sources, the account size is pegged between Rs 50-100 million.
Carat Media SVP Vidhu Sagar says, “As part of the project, we will focus on providing a 360 degree multi-media campaign that will include TV, digital and radio.”
Promoted by former Percept Picture Company CEO Preet Bedi, AMB Talent Media will work towards identifying, evaluating and nurturing talent for the entertainment industry. It will be driven by a dedicated website abmeribaari.com.
