MUMBAI: Publicis Worldwide South Asia has promoted Bobby Pawar and Partha Sinha to managing directors.
This move comes as the India agency consolidates following a period of sustained growth that has seen it double its size over the past two years.
In their new roles, Pawar and Sinha will continue to report to Publicis Worldwide South Asia CEO Nakul Chopra as they take on larger responsibilities to partner him in managing all business units in the region. A key focus will be to elevate the agency’s effectiveness in communication that helps lead the change for clients.
As managing director and chief strategy officer, Sinha will lead all strategic development. He will take additional responsibility for the P&L of the consulting, design and digital services in South Asia.
Pawar, on the other hand, will be managing director and chief creative officer. He will lead creative development and ensure the increasing infusion of digital channels for all Publicis Worldwide entities in the region.
Chopra said that the promotions were clear recognition of the positive impact and leadership both executives had demonstrated in leading their agency teams and client relationships.
Chopra said, "Both Bobby and Partha have played pivotal roles in delivering the expectations of our clients and in vastly improving our product. They have worked very closely with me and taken the lead in helping Publicis grow at a very rapid rate. These promotions not only recognise their past achievements but also focus on the future where we have high expectations for the continual transformation of our business."
In a joint statement, Sinha and Pawar added, "Publicis is on a fast growth track and is increasingly becoming a significant power in partnering clients in the new age environment. Our objective is to become the most significant partner available in this market for brands to navigate and lead the change in society, culture and the marketplace. We are on our way there."
Publicis Worldwide, APAC and emerging markets CEO Loris Nold opined, "Publicis South Asia without doubt has a world-class management team and have achieved great results in the past few years. With Partha and Bobby taking a bigger role, I am very confident that we are best positioned to help our clients in their marketing transformation."
