MUMBAI: Time-Warner's HBO is making its entry in the Chinese digital television market. The country's digital television viewers can now watch the channel programmes as China Central Television (CCTV) has signed a deal with Time-Warner to broadcast HBO's programmes on CCTV's pay channel First Theatre.
As per the deal, Time-Warner will broadcast six hours of HBO programmes on First Theatre.
Reportedly, China has two million digital TV subscribers. HBO has associated with Shanghai SMG group also in China to provide 50 American films to 20,000 pay TV users every month.