MUMBAI: Reliance Communications group head brand and marketing Sanjay Behl has been elevated to the position of CEO for the company‘s DTH and IPTV operations.

Sources confirm that Behl will begin overseeing the Reliance Big TV operations with immediate effect and will also be responsible for the company‘s IPTV services.

Behl will, however, continue to hold his brand and marketing responsibilities.

When contacted, Behl declined to comment.

Arun Kapoor was earlier heading Reliance‘s DTH business, but he quit to join rival media company Essel Group.

After Kapoor‘s exit, Reliance Communications president and Vas - head Mahesh Prasad was also overseeing the company‘s DTH operations.