MUMBAI: The hair salvaged from the scalp of Michael Jackson after he was burned during the filming of a soft-drink commercial is to be sold at auction.

The 12 strands of hair from the late pop legend‘‘s mane, collectively valued at USD 1,600 will be auctioned in London on 17 October 17.

Jackson‘‘s hair was famously set alight on the sets of the Pepsi by pyrotechnics in the 1984 accident, leaving him with second degree burns. Jacko‘‘s fire-damaged locks were collected by the executive producer of the commercial, Ralph Cohen, who helped rescue the star by extinguishing the blaze with his coat.

A clump of singing legend Elvis Presley‘‘s hair will also go under the hammer

this month, with the clipping expected to raise up to $ 14,400.