Avatar closing in on Titanic box-office record

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

Avatar closing in on Titanic box-office record

MUMBAI: On Saturday, Avatar overtook Titanic‘s box-office record to become the biggest film of all time at the international box-office after it grossed $107 million in the weekend.

Still showing on approximately 11,800 screens in 111 markets, the film grossed more than $100 million for the sixth consecutive weekend and is already ahead of Titanic‘s $1.242 billion international mark by $46m.

Combined with North American gross of $552.8 million, Avatar‘s global running total stood at $1.84 billion and if everything goes well, the film is bound to overtake Titanic‘s $1.842 billion to become the biggest worldwide release in history.

In another spectacular result in China, the film added $11.7 million from 1,013 screens to cross $100 million, despite losing 1,500 2D screens last week to Confucius. The running total stands at an extraordinary $102.3 million after three weeks.

In its second weekend in Italy, Avatar added $13.6 million for $ 37.8 million. With France already on $123 million, several other territories are closing in on the $100 million mark. The film generated a further $8.9 million in Germany, $8 million in the UK and $3.9 million in Russia.

Avatar has become the first non-South Korean film to cross 10 million admissions and is now the biggest film of all time in Spain, Australia, Hong Kong and Chile having previously attained the distinction in China and Russia.