MUMBAI: The Diwali week is a sought after slot for major film releases. This Diwali had two major films lined up for release, both in the comedy genre.

While Golmaal 3 enjoyed a sort of brand equity edge since the earlier two versions have fared well, Action Replayy just failed to ignite the imaginations either in the trade circles or, when released, of the movie buffs.

Diwali day is usually dull for cinema halls and the collections pick up only a day after. Accordingly, the all India Friday collections of Action Replayy were a meagre Rs 17 million, Golmaal 3 registered a decent Rs 60 million.

On Saturday, both films leapfrogged with Action Replayy collecting Rs 78 million and Golmaal 3 raking in Rs 177.3 million. On Sunday, Action Replayy managed Rs 50 million, facing rejection, while Golmaal 3 managed to collect Rs 165 million.

Golmaal 3 has, thus, collected Rs 402.3 million for the opening weekend while Action Replayy got Rs 145 million.

Golmaal 3 is the first film to cross the Rs 400 million mark after Dabangg which had collected Rs 470 million in its opening weekend.