MUMBAI: Veteran American cable television executive Betty Cohen has been named Lifetime Entertainment Services presid

MUMBAI: We all know it's a mad ad world out there.

MUMBAI: Has the main and traditional media lost its mojo? The answer is a definite no.

MUMBAI: Is a television brand different from any other fast moving consumer durable goods (FMCG) brand?

MUMBAI: The ad revenue in China has been growing at the rate of 12 per cent a year.