Mumbai: Nissan India has appointed Mohan Wilson as director marketing, product & customer experience, for business transformation for the India market. Mohan Wilson replaces Sriram Padmanabhan and has taken over the position effective 1 July 2022.

Sriram Padmanabhan, who has overseen the successful launch of the Nissan Magnite in India as director marketing, product & customer experience has been appointed director marketing, product & customer experience for Nissan Motor Australia, the company announced. In this newly created role, Padmanabhan will report to Adam Paterson, managing director Nissan Australia and will be based in Australia.

Wilson has worked across geographies in Japan, HongKong, Germany and India with cross functional experience of over 20 years in sales and marketing with expertise in areas of brand building, marcom, product marketing, customer experience, corporate strategy and data driven marketing. Prior to this, Wilson was head of global marketing planning at Nissan Motor Corporation’s premium car brand INFINITI at Global HQ in Japan and was a part of new model launch introductions for INFINITI globally with all-new QX60 & QX55.  

Mohan Wilson in his role will report to Nissan Motor India managing director Rakesh Srivastava, and will be based in Chennai. He will focus on the transformation of the business on future product strategy for India, build a strong brand with a focus on customer experience and will leverage his experience gained at Nissan Motor Corporation’s Global HQ office in Yokohama, Japan.

On this announcement, Srivastava commented, "Sriram has been an asset for Nissan India with a strong contribution towards the successful launch of big, bold, beautiful Nissan Magnite under Nissan Next with Nissan Magnite generating a tremendous customer response with over one lakh bookings and receipt of the Global Nissan President’s Award. We welcome Mohan Wilson to Nissan Motor India, his global exposure on premium cars would be key to build the Nissan brand with focus on customer experience on Nissan NEXT transformation.“