MUMBAI: Contract Advertising has brought on board Vineet Mahajan as head of art – India. Prior to this, Mahajan was heading McCann Erickson’s Delhi office as head of art. It would be his second stint at Contract after a gap of five years.

Mahajan said, “Contract holds a special place for me and the new role will be far more challenging with lots of new opportunities. New city, new role, new place should be exciting.”

Contract Advertising COO Rana Barua said, “Contract prides itself in offering the best talent available in the country to its clients. Vineet’s coming on board is yet another step in that direction as his impeccable credentials and skill sets will bring in a huge value add to our clients. Contract is well poised to take bigger strides in the industry as we get into the New Year with a lot of hope and zeal to partner our clients in their journey to success.”

In the past, Mahajan along with Contract Advertising NCD Ashish Chakravarty was also instrumental in putting Contract Delhi on the International awards map after a gap of 10 years. “Well, frankly Vineet Mahajan needs no introduction, so let me just say that I am absolutely thrilled to have him on board. He will be based out of Mumbai, but will work closely with me on all key brands across all offices. There is much value he brings to the table in terms of art and aesthetics, and I feel all our clients should benefit from this. Plus he has such a colorful presence, it should certainly liven things up at Contract”, said Chakravarty.

With over 15 years of experience, he has spent between O&M, McCann Erickson and Contract where he has worked on various award-winning campaigns.