MUMBAI:  Bajaj Electricals Limited has announced the appointment of Sanjay Sachdeva as its new managing director & chief executive officer, effective 15 April 2025.

With over three decades of experience at Hindustan Unilever, Sachdeva has held key management roles across Brazil, China, the middle east, north Africa, Turkey, and Russia. His most recent role was as managing director & CEO of Unilever Japan.

In his new role at Bajaj Electricals, he will oversee all business verticals and operations, bringing his extensive global expertise to the company.

Bajaj Electricals chairman Shekhar Bajaj, said, “I am delighted to welcome Sachdeva as our new MD & CEO. Having worked in various countries, including India, he brings a fresh perspective and a strategic vision that aligns with our goal of delivering exceptional value to our consumers and stakeholders. We are confident that under his management, Bajaj Electricals will continue to thrive and achieve new heights, and I look forward to working with him in building a global organisation.”

Sachdeva said, “I am honoured to join Bajaj Electricals, a company with a rich heritage and a strong reputation for innovation, quality, and ethics. I look forward to working with the chairman, Shekhar, and the talented team at Bajaj Electricals to drive sustainable growth and create significant long-term value for all our stakeholders.”