Mumbai: Preschool chain Mindseed has announced its association with Infectious Advertising as creative partner.

Mindseed's objective is to introduce parents to the 'truly personalised' learning experience they offer and demonstrate how it impacts the growth of their kids, stated the organisation.

“At Mindseed, we have always believed that no two children are alike and that every child learns differently. We're confident that Infectious will help us bring to life our unique and powerful approach to personalized learning,” said Mindseed co-founder & CEO Prasad Dhumal.

“We intend to repay the faith reposed on us with some truly insightful and exciting work,” added Infectious Advertising co-founders and directors Ramanuj Shastry and Nisha Singhania.