Mumbai: Gozoop has won creative and social media mandate for TradeSmart, a technology-led stock trading firm.
A VNS Finance & Capital Services Ltd-backed venture, TradeSmart harps on the use of the latest technology and automation with high-grade security that suits modern trading needs. “We believe that technology can rule the world today and building a community would be seamless with a digital-first approach. Gozoop will be a great partner for this slant to add to our digital communications strategy," said TradeSmart CEO Vikas Singhania.
As a part of the mandate, Gozoop will be responsible to build communities and recognition for the brand through social media with impactful creative assets, said the agency in a statement.
"With an integrated creative plus digital mandate we are in a unique position to help TradeSmart win in this new world. We look forward to #BreakingTheBox with them," said Gozoop CEO & co-founder Ahmed Aftab Naqvi.