Mumbai: Integrated creative and digital marketing agency, Digital Refresh Networks has won the digital mandate for leading FMCG Brands – Gelato Italiano and The Coffee Bean & Tea Leaf. The account was won following a multi-agency pitch and will be looked after by the agency’s Mumbai & Kolkata team. The mandate includes setting up their e-commerce and handling the overall planning and execution on the digital front.

Pan India Food Solutions Pvt. Ltd. business head Dinesh Salavkar says, “Our association with a passionate and experienced team at Digital Refresh Networks is sure to create a huge impact on our digital domains. In today’s world, having a strong digital presence is highly crucial in order to boost the brand’s growth and target reach and we are assertive that we will accomplish our goals via this collaboration. We look forward to working with the team.”

Digital Refresh Networks co-founder & chief executive officer Barin Mukherjee says, “Bagging the digital mandate for one of the leading brands like Pan Food India is a proud moment for us. We are all set with our team of professionals to offer an integrated digital approach in order to not just boost the brand’s growth but also enhance the visibility and reach in the market. We look forward to a long term and a valuable tie up with Gelato Italiano & The Coffee Bean and Tea Leaf.” 

With an experience of a decade in the digital marketing industry, the agency has worked with some of the leading brands and businesses across FMCG, consumer goods, automobile, E-commerce, lifestyle, health and other sectors.