Zenith Optimedia wins Olx media duties worth Rs 120 mn.

Zenith Optimedia wins Olx media duties worth Rs 120 mn.

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 23 June 2011 - 06 July 2011.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
Almond Board of California Karishma Initiative NA
AMD India ZenithOptimedia NA
Huawei Telecommunications   Motivator NA
OLX   ZenithOptimedia 100-120 million
Unicharm [Feminine Hygiene Category]   ZenithOptimedia

NA

Creative
Birla Wellness and Healthcare MX Advertising Network Advertising NA
Gowardhan Ghee [Parag Milk Foods]  
Blue Moon Premium Vodka [NV Group]   August Communications [Delhi] NA
D‘damas [Project] PerceptH NA
Fortis Healthcare Grey Grey NA
Crayons
Huawei Telecommunications Mudra Contract Advertising NA
Kaya Skin Clinic Rediffusion-Y&R Salt Brand Solutions NA
MTNL Delhi Airads Advertising Airads Advertising NA
Crayons Advertising
RK Swamy BBDO
Crayons Advertising Squarer Communications
Pure Skin [Emami]   DPS Advertising and marketing 150-200 million
Unicharm [Feminine Hygiene Category]   Hakuhodo Percept NA
Vasocare [Emami]   Curry - Nation [Mumbai] 40-50 million
Creative & Media
Bridgestone Tyres   Network Advertising NA
Manganese Ore Company Ltd. [MOIL] Adams Advertising L‘amour [Nagpur] NA
Maharashtra State Electricity Development Company Ltd. [MSEDCL] Astral Advertising
Maruti India Pvt Ltd.   Ray Advertising NA
L‘amour [Pune]
Switchgear [Indo Asian]   Brand Curry 60-80 million
 
Information compiled for period 23 June 2011- 06 July 2011 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com