Starcom pockets Jet Airways media duties worth Rs 1 billion

Starcom pockets Jet Airways media duties worth Rs 1 billion

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 8 - 21 February 2007.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
ColorPlus (Raymond)
Fortune Communications
Starcom
150 million
Essar Group Telecom Retail Chain
-
Starcom
250 million
Haier Appliances
Mediacom
Zenith Optimedia
200 million
Jet Airways
-
Starcom
1 billion
Creative
ERA Group Fortune Communications
Oxygen Communications 120 million
Essar Group Telecom Retail Chain - McCann - Erickson
250 million
Haier Appliances Grey Worldwide
Law & Kenneth 350 million
Hot Spots retail (Spice Telecom) Noshe Oceanic
Brand Curry (Delhi) 35 - 40 million
Institute of Steel Development and Growth (INSDAG) - JWT (Kolkata) 200-250 million
Iris & Lia Air Care (Ripple Fragrances, NRR Group) - MAA Bozell 20 million
New Holland Tractors Rediffusion DY&R
Saatchi & Saatchi
50 million
Tata Indicom Broadband McCann-Erickson Ambience Publicis 50-60 million
The Economic Times - McCann - Erickson (empalaned)
NA
Travelguru.com Euro RSCG
Contract Advertising 80-100 million
Creative & Media
Carlson Hotels Asia Pacific
-
Promodome (Delhi)
20 million
Delhi Police
-
60 million
Fedders Lloyed
-
Dentsu Marcom
80-100 million
Orris Infrastructure
-
Noshe Oceanic (Delhi) 100-150 million

Reed Exhibitions

-
Promodome (Delhi)
45 million
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com