Mudra (South) biggest gainer with Nomarks Rs 135 million account : Period 9 March - 22 March 2006

Mudra (South) biggest gainer with Nomarks Rs 135 million account : Period 9 March - 22 March 2006

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Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 9 - 22 March 2006.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
BPL Mobile Cellular Ltd
Carat
Maxus
NA
Evita soap (Godrej Consumer Products)
-
Madsion
50 million
Kappa (Italian sportsfashion brand)
-
MindShare (Bangalore)
50 - 60 million combined
Bossini
Luxottica
Capital
Carat Media
40 million
3G
Maxus
50 million
Tulip Technology
Adfactors
80 million
Escorts Tractors - 100 million
M P Jewellers
Mindshare (Kolkata)
The Media Edge (Kolkata)
NA
Creative
BPL Mobile Cellular Ltd
TBWAIndia
O&M
NA
Eclairs brand (Nutrine)
G3 Communication
Mudra (South)
30 million
Evita soap (Godrej Consumer Products)
-
Orchard Advertising (Mumbai)
5 crore
IIJT (Indian Institute of Job-oriented Training)
-
Lowe (Kolkata) 50 million
Kappa (Italian sportsfashion brand)
-
McCann-Erickson (Bangalore) 50 - 60 million combined
Bossini
-
Nomarks (Ozone Ayurvedic)
-
Mudra (Delhi)
135 million
Realtech Group
-
Grasshoppers 20 million
Schwarzkopf hair colour (Henkel)
Mudra
RK Swamy/BBDO NA
Creative & Media
Hyatt Regency
Focus Communications
Law & Kenneth (Mumbai)
30 million
JCB India
-
TBWAIndia (Chennai)
40 million
Padmini fans (Sujana Group)
-
Associated Advertising (Hyderabad)
25 million
Satyam Computer Services (part of the business)
-
Mindset EYW (Hyderabad)
50 - 60 million
 
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com