Mumbai: Creative, data, and digital media powerhouse Kinnect on Thursday announced the appointment of Ankur Garg as Executive Creative Director-Art. Garg will handle operations for the company’s Delhi and Bengaluru offices. He will be based in Delhi and report to Kinnect national head-design Priyanka Mestry Soni.
Garg brings with him 15 years of experience and has worked with agencies such as Lintas, JWT, Hakuhodo, FCB ULKA and Dentsu Impact, with experience working on some of the notable brands such as Indian Army, NACO, Airtel, ESPN Star Sports, Sony, Monte Carlo, Airtel, Docomo, Indian Super League (Delhi team), Hitachi, Antara Senior Living, Max Healthcare, NetFlix, Herbalife Nutrition, IKEA, Subway, Carlsberg, HT Media, Parryware and Vmart.
Speaking on the appointment, Soni said, "I am delighted to welcome Ankur to Kinnect and have him become a part of our exciting digital journey. His ability to lead people by example and push their limits to bring out their best is precisely what I was looking for in a partner to help me grow the team. His understanding of our creative process and culture, and the enthusiasm he brings to the table to do award-worthy work, is impressive. With him by our side, I'm looking forward to elevating our work and expanding the art team in the Delhi and Bangalore locations."
“The best thing about advertising is that it unfolds a whole new chapter every time you get deeper into it. The shift in digital is happening worldwide where advertising and content are battling with each other now. Most of the content unfolds on phones or laptops, which leads to thinking of more impactful design and art solutions. Kinnect offers a rich playfield for ideas and design that ride on digital and tech. With this mandate, I look forward to building on Kinnect's existing strengths and capabilities in design and ideas with the team here. The creative energy here is irresistible, and I look forward to partnering with some of the best talents to drive design and ideas and build on the Delhi and Bengaluru offices. The time has come to unlearn and learn much more, and I see many innovations and experiments soon here," added Garg.