NEW DELHI: A sum of Rs 12.8577 billion was spent in 2016-17 in advertisements on various media by the Directorate of Advertising and Visual Publicity, the Parliament has been told.
As against this, the total expenditure in 2014-15 was Rs 9.9834 billion, and Rs 11.888.5 billion in 2015-16, the minister of state for information and broadcasting Rajyavardhan Rathore said.
Of this, the expenditure in the audio-visual medium was the largest: Rs 6.0914 billion in 2016-17, Rs 5.316 billion in 2015-16 and Rs 4.7367 billion in 2014-15.
DAVP is the nodal advertising agency of the government for releasing advertisements only on behalf of various ministries/ departments to disseminate information in respect of government policies, schemes, programmes and other projects and events of the government.
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