MUMBAI: Amrutanjan Health Care has signed an agreement with Siva‘s Soft Drink to buy its soft drink and fruit-based beverages business for Rs 262 million.
The acquisition will also include the transfer of the brand Fruitnik.
Fruitnik, a pulp-based flavoured fruit drink, was established in 1958 and is a well known brand in South India.
The maker of ayurvedic and allopathic, or mainstream, products is planning to grow its food and healthcare businesses beyond its home market in Tamil Nadu.
