MUMBAI: Oyo hotels has launched its analysis report which reveals that tariffs in its hotels across top leisure destinations in India are six per cent lower this December than last year. This is in line with the company’s mission of making quality living spaces more affordable for travellers. While hotels in a majority of holiday destinations have become more affordable than before, there are some destinations witnessing higher tariffs due to sustained traveller interest and constraints of quality hotels.
The data indicates that room tariffs have come down in Darjeeling (29 per cent), Srinagar (23 per cent), Kovalam (22 per cent), Lonavala (16 per cent), and Jaisalmer (15 per cent) due to high demand.
Hill stations witnessed the greatest drop in tariffs, thanks to the emergence of new guest houses and alternate branded hospitality accommodation. Kasauli and Gangtok tariffs are nearly 30 per cent lower, while Dharamshala (-13 per cent), Lonavala (-16 per cent) and Ooty (-10 per cent) are also showed a drop.
Oyo has done aggressive capacity addition, making hospitality affordable for the masses. The increase in affordability has led to higher occupancies wherein the start-up has created value for its hotel partners. Despite an aggressive pricing model across the network, Oyo has delivered higher-than-industry occupancy of 80 per cent across its network.
With hotels in 230-plus cities, Oyo is India’s largest hotel network that has recorded more than five million check-ins till date. Backed by its data science and pricing technology, it also identified the most-expensive and most-affordable localities for budget hotels in top travel destinations.