This year, Nissan has taken an unconventional approach to celebrate Mother’s Day.

With its new digital short film, Nissan’s #C expresses the emotions, sincerity, hard work, love, warmth and much more, that are associated with motherhood, transcends everything, and also defies gender.

Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, Infiniti and Datsun brands.

Sharing his views on the film, Sanjay Gupta, vice president marketing, Nissan Motor India, said, “Nissan salutes and respects the spirit of motherhood that defies gender in today’s day and age. On this Mother’s Day, this video captures and celebrates the spirit of motherhood in each one of us.”