Sachin Tendulkar has had his way with the BCCI after all.

He didn’t just play cricket, he wrote history.

The non-coverage of the last historic test match of Sachin Tendulkar by Doordarshan entailed numerous explanations by

Ad maker Prahlad Kakkar, best known for his work on the famous Pepsi TV commercial with Amitabh Bachchan and Sachin T

The book came out last month; but our review has found space on indiantelevision.com only in September.

MUMBAI: The coming weeks are going to be a treat for cricket lovers as they have many reasons to cheer.