MUMBAI: As the Tata IPL 2025 continues to bowl over audiences with record-breaking viewership, it’s not just the play

MUMBAI: Cricket may be about bat, ball, and brilliance but this IPL season, there’s another element lighting up scree

MUMBAI: When cricket fever hits India, even the paint industry pads up.

MUMBAI:  In what industry observers are calling a watershed moment for cricket broadcasting, JioStar is orchestrating

MUMBAI: By partnering with Nielsen, Uday Shankar and Ishan Chatterjee have revolutionised the way advertising revenue

MUMBAI: When the ad market is tough and advertisers are demanding transparency, there is no option for publishers but