Mumbai: Post-pandemic, Gen Alpha's engagement with digital media has surged, significantly influencing family choices

Mumbai: In the bustling lead-up to India’s festive season, the digital marketing landscape is set for a significant b

Mumbai: The latest TAM AdEx report for January-June 2024 shows a six per cent decline in print ad space for the fast-

Mumbai: Amidst an evolving landscape in the fast-moving consumer goods (FMCG) sector, Tata Consumer Products Limited

Mumbai: DS Group (Dharampal Satyapal Group), a multi-business corporation and an FMCG conglomerate, has unveiled a ne

Mumbai: FMCG brands are in a competitive race for media visibility, aiming to capture consumer attention amidst a flo