Mumbai:  DoubleVerify (DV), a leading software platform for digital media measurement, data, and analytics, has relea

Mumbai: In the recent Comscore rankings across all CTV environments in the general news and news/information category

Mumbai: mediasmart, an Affle company, has published the second edition of its India CTV Report 2022, titled "India Sa

Mumbai: Creating a great ad experience and monetising all ad formats is the biggest challenge for media owners and br

Mumbai: Connected TV (CTV) viewing has been gaining momentum in the western part of the world and is now on an escala

Mumbai: CTV/OTT viewership has exploded in India since the start of the pandemic, opening a new market of opportuniti