MUMBAI:One of the main ways a sports channel can build share in India is to create specials around cricket.

MUMBAI: Americans may be passionate about baseball but that does not stop the International cricket Council (ICC) fro

Soon after Virender Sehwag, aka as Najafgarh (a Delhi locality)‘s Nawab, completed his trip

Sports channels have realised that sport and animated characters make for a heady combination when it comes to the ba

MUMBAI: UK broadcaster BBC has announced the launch of its website - bbcnews.com/cricket to coincide with the ongoing

MUMBAI: The semi final that topped the ratings heap last week was a mere trailer.