Programmatic advertising is a method of utilising software to buy digital ads.

Festive season is a time when marketing spends by brands shoot through the roof – and for good reason.

MUMBAI: In an industry first in the BFSI sector, YES Bank has opted for iCubesWire’s AI enabled solution, Instatalk,

MUMBAI: BFSI equals boring.

MUMBAI: AdLift, a digital marketing agency with offices in the US and India, has been awarded for its digital excelle

MUMBAI / BENGALURU: Two separate studies by unrelated parties have been used in this report.