MUMBAI: The need for speeding up the existence of a transparent television audience system under the aegis of the bro

NEW DELHI: The petition filed by NDTV against TAM in New York may force the Government to speed up BARC‘s progress on

MUMBAI: The Indian Broadcasting Foundation (IBF), the Indian Society of Advertisers (ISA) and Advertising Agencies As

NEW DELHI: The Broadcast Audience Research Council (BARC) to be set up by the Indian Broadcasting Foundation (IBF) wi

The year 2010 ended on a more positive note – at least as far as the private television channels were concerned.

NEW DELHI: News television channels have welcomed the formation of the independent, media-run rating agency, Broadcas