Mumbai: Intending to find the country’s next big content creators, Glance Roposo had launched a nationwide talent hunt #MadeonRoposo, which received over 30,000 entries. On 25 June, this two-month-long virtual talent hunt concluded with the announcement of its winners. The show’s judges and mentors - actor Neha Dhupia, choreographer, and director Farah Khan, and casting director Mukesh Chhabra were present at the finale hosted by TV personality Siddarth Kanan.
The show’s five winners - Harshita Grover (Fashion & Lifestyle), Alka Periwal (Health & Fitness), Navin Panchal (Acting & Comedy), Yamini Pandey (Music, Singing, and Dance), and Nalini Sharma (Breakout - Food, DIY) were chosen amongst the 18 finalists across five categories. Each of the final category winners won cash prizes of Rs one lakh along with an opportunity to create content with all three celebrity judges. Along with this, Vishakha Pandey won a special internship with Chhabra at his casting school in Mumbai, and Roshan Mishra received a premium brand SUV car as the prize.
Roposo's general manager Mansi Jain said, “With #MadeOnRoposo, we provided all aspiring content creators in India a huge platform and opportunity to showcase their unique talent and gain recognition on merit. The response has been overwhelming from across cities and categories, and as we draw the curtains on this show, we are proud to have been a catalyst in enriching India’s content creator landscape."
Neha Dhupia said, “We truly believe that creativity is best manifested by producing truly original content though nothing much was happening to identify and groom such talents. We are privileged that a well-known and credible talent platform like Glance Roposo came forward to help us with this mission through a pan-India programme like #MadeOnRoposo.
Talking about the diversity of talent on the show, Farah Khan said, “The key takeaway from this massive talent hunt is that to be a great entertainer on a digital platform like Glance Roposo, you don’t need to belong to certain cities, or even from certain fields like singing, dancing, and acting. You can cook, or have an interest in DIY, or fashion. If you have a creative way of expressing yourself, you can capture the imagination of any audience, through any medium.”
Mukesh Chhabra said, “With the meteoric rise in short video consumption across the world, creators now have the opportunity to become household names, purely on the strength of their talent. The Glance Roposo platform and #MadeOnRoposo have gone a long way in giving the top content creators of the future a stage to reach millions."
The parent company Glance recently acquired full-stack e-commerce platform Shop101 as the company forayed into celebrity and influencer-led LIVE commerce segment.