Mumbai: Streaming giant Netflix has elevated Marian Lee to the role of chief marketing officer. Lee succeeds Bozoma Saint John, who has moved on from the company.

Lee will be Netflix’s fourth chief marketing officer in three years.

She joined the company in July 2021 as vice president of marketing in the United States and Canada overseeing marketing for the streaming service. She was previously associated with Spotify for eight years. She has held leadership positions in fashion brands such as J Crew and Gilt.com and publisher Conde Nast.

Saint John, who joined Netflix in 2020, is a high-profile marketer who was CMO at Endeavour, chief brand officer at Uber and head of global consumer marketing for Apple Music and iTunes after Apple acquired Beats by Dre in 2014.