Mumbai: Disney has announced the appointment of Joe Earley as president of streaming service platform - Hulu. He previously served as executive VP of marketing and operations at Disney Plus and is headed to its sister service after joining the media company in 2019.

Earley succeeds former Hulu chief Kelly Campbell, who left the company in October to become the president of NBCUniversal’s Peacock.

In the new role at Hulu, Earley will be responsible for building on the service’s brand and will liaise with its various content studios. He will report to Michael Paull, who has been promoted to a new role overseeing Disney+, Hulu, ESPN+ and Star+ as president of Disney Streaming.

“I am excited to embark on this new era at Hulu, a streaming pioneer that over the past 15 years has distinguished itself with an unrivaled offering of groundbreaking, award-winning series and films from our talented content partners,” Earley said in a statement. “I have been a longtime Hulu subscriber and fan and have admired the unbridled creativity of the service’s content and culture, and I’m looking forward to the exciting opportunities that lie ahead, collaborating with our content studios, and tapping into the full power and strength of The Walt Disney Company.”