MUMBAI: Global Web3 E-Commerce SaaS platform NFTically has launched Comearth. This is a destination for commerce in the Metaverse. Comearth, a 3D immersive virtual environment, will be powered by NFTically's "Web3 E-Commerce Engine '' & backed by the trust and decentralization of the Polygon Blockchain. In Comearth, brands, enterprises, content creators, and celebrities will be able to purchase their virtual spaces / virtual real estate as Comearth’s "Citizens" and launch the e-commerce experiences for their customers, consumers and followers.
The metaverse has the potential to be a $13 trillion ecosystem within a decade. The e-commerce industry also is expected to expand at a CAGR of 22.9 percent between the years 2020-2027 to size over $16.2 trillion. Exploring the intersection of two burgeoning markets, Polygon co-founders Sandeep Nailwal & Jaynti Kanani, Coinbase CPO Surojit Chatterjee, Unacademy co-founders Gaurav Munjal, and Roman Saini, Indian film-maker Subhash Ghai, Actor Kunal Kapoor, Capital X's Cindy Bi, Nazara's Nitish Mittersain have invested in NFTICALLY to build a 3D immersive metaverse ecosystem that would power e-commerce for 100,000 brands & individuals by 2025.
NFTically founder & CEO Toshendra Sharma said, "Web3 is the next generation of the internet, which will profoundly impact e-commerce solutions. Comearth will bring a fully-immersive DIY layer to e-commerce and enable immersive hyper-personalisation for everyone. We intend to democratise and facilitate mass Web3 adoption & bridge the gap between web3 and web2 E-Commerce."
The launch was graced by NFTICALLY’s advisors and partners including film writer-director, producer, Subhash Ghai, Mafatlal Group vice-chairman Priyavrata Mafatlal, Kulturemint director Govind Singh Sandhu and The Blockchain Council CEO Pradeep Aswal. They reflected upon the perspectives of brands getting empowered with Comearth for augmenting retail and consumer experiences.
Comearth comprises different sizes of land parcels that cater to businesses and industries ranging from large to small enterprises, celebrities, and individuals. It will act as a global marketplace for goods (digital, physical, and phygital) and services (within and outside of the Metaverse) & facilitate e-commerce and lead generation. The land parcels can be purchased as NFTs and are governed by the smart contracts deployed on top of Polygon Blockchain. The comprehensive DIY tools empower the landowners to start their metaverse venture in minutes and will be accessible by mobile, laptops, and VR devices.
Polygon Studios Metaverse lead Brian Trunzo said, "Polygon Studios is pleased to welcome Comearth as a valued partner into the ecosystem. Their easy-to-use and powerful suite of tooling brings brands and rights holders closer to their audiences — a key aspect of facilitating broader Web3 adoption".
