Mumbai:  As the nation approaches another year of celebrating its freedom, Open Network for Digital Commerce (ONDC), an initiative of the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry, Government of India, is all set to commemorate this Independence Day with its Network Participants bringing a wide range of special deals on multiple brands in many categories. Consumers will be able to access these special deals in categories including Food & Beverages, Beauty & Personal care, Electronics, Social Sector among others, from 12 to 15 August.

Building on many such initiatives in the past, Network Participants are curating an exciting array of promotions for the consumers including offers not only from major brands but also from various MSMEs (Micro, Small and Medium Enterprises).

Enjoy special offers on popular food chains and outlets like La Pino’z Pizza, Tossin Pizza, Biryani by Kilo, Pizza Express, Meat and Eat, Flying Kombucha, Chowman and more. Indulge in self-care with renowned Beauty & Personal Care  brands including Bombay Shaving Company, Ajmal & Sons, The Natural Wash, WOW Skincare and Giva, among others.

Upgrade your electronics with top-tier brands like Boult Audio and unlock exclusive deals from grocery participants like Spar, P&G, ITC and UShop. Furthermore, delve into a myriad of indigenous brands from the social sector like Katori Fresh, Shwet India, Central Cottage Industries Emporium, Anubhuti - An Experience, Very Much Indian, Kalpnil Naturals, Ek Katha and Mrignayani MP Emporium.

Consumers can explore all special deals on the ONDC Network via all Buyer Apps including Mystore, Paytm, and Pincode. This Independence Day, mark the patriotic season with big savings and soak in the patriotic spirit with ONDC Network.

As the promotions go live on the Network, ONDC MD & CEO T Koshy said, “Our pride lies in connecting sellers of all kinds - startups, local gems, and established brands directly with consumers throughout the country. As we embrace the ethos of Unity in Diversity, ONDC Protocol emerges as a pivotal unifier, bringing various brands, apps and platforms onto one Open Network, ultimately benefiting every stakeholder by surpassing many traditional ecommerce silos.”